Archive for November, 2012

PostHeaderIcon Ezine Advertising – Making The Most Out Of Your Solo Ad

Anyone who has spent a fair amount of time moving in Internet marketing circles understands just how important traffic truly is. The thing is beautiful websites and compelling sales letters don’t mean a thing at all if no one sees them. Even though there are many different ways to get traffic to your site, ezine advertising is still the chosen method for many marketers. Placing solo ads in ezine publications that are related to your niche will enable you to reach out to your target market for a low cost. You don’t have to have a lot of money t do this, which is why it’s so popular among marketers.

When you’re writing your solo ad, work on using language that is simple, but still packs a punch. You should write like you talk, and avoid using any type of jargon. Anybody reading your ad should be able to comprehend what you’re saying. Don’t let it get overly complicated, just be yourself. Your sentences and paragraphs should be kept short and concise so there’s no chance of confusion. Keep your ad written in easy to comprehend English. In order to make your ad really responsive, you need to give your prospects an offer they can’t refuse. One great way to do this is with a limited time-frame offer. Creating a sense of urgency like this can greatly improve your rate of conversions. People like bonuses and free offers so this will motivate them. It isn’t terribly difficult to create a bonus for your offer when you choose something like a special report or free eBook.

If you’re okay with offering discounts for your products, there’s no better way to utilize them than in your solo ad. It’s an even bigger deal when you only allow the discount to people who subscribe to the ezine in which you are advertising. It doesn’t even have to be a major discount because small ten or fifteen percent discounts can have a huge impact on conversions. In the end you’re just trying to sweeten the deal with this discount – a small one will be adequate. When you follow these excellent tips, you can enjoy even greater results from your solo ads. The real beauty if that you don’t have to be a “techie” genius or “super brain” to have these ads up and running fast. The most critical part of the process is finding the best fit when it comes to ezines. There are so many diverse approaches to expanding your web-based business, and as we discuss buy my binary recoded and all it can do just bear in mind that the treatment is more about highlighting what it entails and the benefits. Obviously there is tremendous variation among small web business owners when it comes to knowledge base about marketing techniques. So what needs to be done is strike a good balance between getting the foundation right as you take action in your business. Actually, we do like the format of what we do because you can read about something and then decide if it is appropriate for your particular business. You will read something, and it make ring true or resonate with you; pay particular attention to those moments as they can lead you to something profitable.

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